Yesterday was the one year anniversary of the InBev takeover of Anheuser-Busch. Jeremiah McWilliams had a story about it in Sunday’s St Louis Post-Dispatch. His story detailed the sequence of events that led to InBev taking over the historic, mega company Anheuser-Busch. Sidebars contained comments by government officials about the importance of Anheuser-Busch to the St. Louis and Missouri economy.
I don’t feel that the sale of A-B to InBev has really made that much difference in the beer landscape. The company is still a very big corporation producing a high quality, standardized product that I don’t like. At the time of the takeover, commentators wondered if it would set off a new round of mergers. That has not really happened; probably because of the global economic meltdown. Prior to the takeover, craft brewers and the mega breweries occupied two different and fairly distinct tiers of the brewing industry. That has not changed. Distribution issues for craft brewers and the perhaps, unfair advantage the big brewers have, have also persisted.
The biggest impact of the creation of InBev-AB has been on the employees of Anheuser Busch. In that way the takeover contributed to the country’s negative economic picture. However, a year later, this Bud is still not for me.
( I could not find a link to the story. McWilliams’ blog is lagerheads/stltoday)